Working both online and in print, I have a mantra of sorts: I love social media but we need to lead social lives as well.
Sometimes the two paths intersect beautifully, like Monday night, when my friend Laura Tremaine, who writes Hollywood Housewife, threw a party at Blushington – quite possibly my new favorite place on earth. Or on Sunset, at least.
The concept is brilliant – a walk-in welcome salon made up of professional makeup artists who’ll make you over for an evening event or lunch with friends for $35. You can also add on options like airbrushing or lashes (faux, extensions, tinting and more).
Did I mention appointments aren’t necessary (though highly recommended for special occasions and Saturday nights)? For $35.
I’m a pushover for fabulous branding, and they had me at the blush pink beribboned logo featured on Laura’s invitation (loved the Dior vibe). Once there, I was truly impressed. From the wall of mirrors made from compacts to the Hollywood Regency feel that reminded me of the the beauty salons of once upon a time, in places like Bullocks Wilshire or George Cukor’s The Women.
(I can’t tell you how happy I was to see they included an eco-chic pick like Hewitt in the mix. Her lipsticks prove that eco-luxe cosmetics exist – like something out of a 1946 issue of VOGUE.)
I spent time talking with Blushington’s close-knit team and was thrilled to see how much they love what they do, and how hard they’re working to make it unique. There’s something very cool, and rare, about a place that’s luxurious without being snobbishly exclusive. We need more of that in this world.
With some seriously fabulous eye makeup (courtesy of Blushington’s Emma Willis – whose station happened to be filled with carefully labeled Z Palettes…small world), it was an evening of makeup, drinks and good conversation with friends (old and new) at sunset, on Sunset. I love LA.
Emma gave me a wonderfully dramatic and defined eye, a bit mod yet modern, and mixed a few Stila lip glazes to create a sheer berry hue. And I loved the way she did my friend Morgan’s makeup, too. (I wrote about Morgan’s maternity beauty regime on BB in 2009, here).
Laura and Blushington hosted a wonderful, much needed evening. I loved getting to see friends – both URL ones and IRL ones, too. I’ve decided I need to do more Dramatic Eye Makeup Mondays. Because Mondays can use all the help they can get.
From Awards Season in full swing to Monday blahs, it’s nice to know Blushington is there. (With DryBar literally next door, this corner of Sunset Plaza is like the beauty version of Clark Kent’s superhero-changing phone booth.)
And knowing that this sort of thing is accessible to all? Well, that’s the beauty of it, really. xo a.
Alex Asher Sears is a writer, photographer, and fourth generation Angeleno. She believes that you can find inspiration anywhere but thinks Slim Aarons, Nöel Coward and Diana Vreeland are a great place to start. Since 2007, she’s been sharing her eco-beauty finds with BB readers. She writes at AlexandraWrote, and also, quite literally, at Type A Calligraphy. Find her on twitter at @AlexandraWrote.