Few things look as glamorous against golden bronzed skin as the color white. So, it makes sense that one of summer’s sexiest eye looks is one that uses white eyeliner. Sure, there’s something a little mod about a thick white line on your eyelid, but white liner can also be applied to the waterline to create the illusion of whiter, brighter, bigger eyes.
Here, 3 ways to wear summer’s white eyeliner trend:
1. On the waterline – This is the most subtle and least obtrusive way to wear the trend. Glide a white pencil liner on to lower waterline and instantly awaken tired eyes. Try this look with any makeup, including a black mascara to give added drama and pop, like Kim Kardashian (above).
TRY: MAC Eye Kohl in Fascinating ($16) – glides onto waterline with ease.
2. On the lower lash line – For even more pop, do as Blake Lively does and line just below the lower lash line, carrying it towards the bridge of your nose. Gently smudge under the lash line and lightly around nose for an expert trick to make eyes look further apart. This look works best with a shimmering white, as it illuminates the inner corners.
TRY: Laura Mercier Caviar Stick Eye Color in Seashell ($28), for a creamy shimmering off white that doubles as a highlighter for brow bone, or e.l.f. Essential Shimmer Eyeliner Pencil ($1), which has the consistency of a pencil but still manages to get the job done.
3. On upper lash line – This is definitely the more eccentric way of wearing the white eyeliner trend, evoking a ’60s vibe. You can do a thin line, a thick line, or even a cat eye. Keep the rest of your makeup simple, as this pop of white is more like a paint stroke. Opt for brown mascara to make the look less harsh and a bit more natural (try Dior Diorshow New Look Multi-Dimensional Volume & Treatment Mascara in Brown ($29)). If you’re feeling super frisky, line upper and lower lash lines and waterline. For this look, a malleable pencil or liquid liner in stark white is best.
TRY: Urban Decay 24/7 Glide-On Eye Pencil in Yeyo ($20) for a seamless glide or Make Up For Ever Aquarelle in White ($21); use with the MUFE 400 Calligraphy Brush to create graphic, dramatic lines.
BONUS: White eyeliners can also double as brow bone pencils. Apply directly under you natural brown line and smudge for an alternative to traditional highlighters. This also helps to make eyes and brows pop.
Red isn’t a color you’d generally associate with eyes. With lips, yes, crimson is a staple. But eyes? Not so much. Until now: As Imogen Poots, Jennifer Lopez, and Rose Byrne proved at the Met Gala last week, red is the new black — when it comes to shadow shades, that is.
We sat down with Make Up For Ever artist Melanie Inglessis, who imagined the captivating red shadow look for Imogen Poots at the Met 2015, to get the lowdown on this new red eye trend, that doesn’t scream sickly, but rather, sexy and sophisticated.
BB: It’s hard to pull off a red eye in everyday life. What are some tips for making this trend work?
MI: Placement and texture of the product is important. I recommend keeping the red shades below the crease and, instead of powdered eyeshadows, use ones with a creamy texture. A tip to tone down this look is to blend red or orange shades with lighter colors, it’s a great way to soften the look. Another way to do that is to use Make Up For Ever’s Diamond Powder ($25) to blend, soften, and make the color more radiant.
BB: For someone who wants to play with this trend but not go full out, what would you recommend?
Definitely use a texture that is more sheer, like a cream-based shadow or one with shimmer. Another way is to try a lighter version of the color first. Instead of a bright orange, begin with a coral to see how you like wearing strong colors on the eyes, and always apply it only below your crease to keep it wearable.
BB: How can we achieve an easy and wearable summer red eye?
An easy “summer red eye” beauty tip is to apply a single cream color, like Make Up For Ever Aqua Cream Waterproof Cream Color in #8 Red or #9 Coral [these are the actual products used on Imogen, above], all over the eyes with either your finger or a blending brush. Keep the color underneath the crease of the eyes. If you’re going for a more dramatic effect, use the color on the bottom lash line too.
*Finish your red eyelid look with black lashes, bold brows, and a complimenting sheer red lip or a contrasting nude pout.
Editor’s Picks – Other Wearable Reds & Corals To Try:
Shiseido Shimmering Cream Shadow in Konpeito ($25) – A candy rose.
CoverGirl Flamed Out Shadow Pot in Red Hot ($4)- A powdered red.
Tata Harper Skincare Volumizing Lip & Cheek Tint in Very Vivacious ($35)- Yes, this is meant for cheeks and lips but Tata herself put it on my eyelids and it looked fantastic, with a slight glowing, glossy effect.
Becca Beach Tint in Grapefruit ($25) – A pale coral-pink stain made for lips and cheeks, but adds a nice sheen wash of color to eyes too.
Nars The Matte Multiple in Exumas ($39) – A creamy peachy-coral stick that can be used on eyes, lips, and cheeks.
Eyeshadows come and go, but the creaseless cream shadow remains… on your lid… all.day.long. Makeup artists swear by the ease and longevity of cream shadows, which are the perfect choice for summer’s hotter, more humid temps. Touted as 24 hour waterproof, sweat-proof, and smudge-proof formulas, the newest crop of cream shadows are made with innovative technologies that apply like a cream, dry like a powder, and last all day. A light dab with the fingers offers a fast and simple wash of color, while layering will bring more intensity. You can even use a cream shadow under a powder to play with consistencies and dimensional finishes. The gel and cream-like consistency allow these shadows to mix well with others, while the high tech formulas make cream shadows both primer and color in one product with serious staying power that never crease, regardless of heat and humidity. To dramatize your eyes without fear of smudging or melting, opt for a cream shadow in a shimmering summer shade like these favorites below:
Chanel Illusion D’Ombre Long Wear Luminous Eyeshadow ($36) in Convoitise, a neutral eggshell, and Illusoire, a mauve-rosy shimmer.
Dolce & Gabbana Perfect Mono Pearl Cream Eye Color ($36) in Bronze, a shimmering gold-bronze, and Gold Dust, a light gold with pink undertones.
*Application tip: Apply directly with your middle finger (less weighty than your pointer) and dab on for a light wash. Gently rub out and up to create smokiness. Then use a dense, oval-shaped brush to blend color and give the illusion of a seamless, airbrushed look. TRY: Sephora Collection Pro-Cream Shadow Brush #28 ($20) to seriously up your cream shadow game.
Eyeliner is a must-have for any makeup aficionado, but recent runway shows and red carpet looks have inspired us to rethink our more modest lining-around-the-lashes technique. That being said, some of these looks showcased recently are a bit aggressive for everyday wear, and likely impossible to recreate. Keep reading for a breakdown of the trendiest eyeliner looks, and how to make them actually wearable.
TIP: These eyeliner techniques are eye-catching, pun intended. Since everyone’s glance will be rising to meet yours, you’ll want your peepers in tip-top shape. Try using the Michael Todd Eye Eraser ($89) in tandem with an eye cream to reduce under-eye puffiness and dark circles. M-61 Vitablast A&C Eye Cream ($78) is totally effective yet light enough to use pre makeup application.
INNER RIM LINER
While this look is popular, it isn’t exactly easy. Hello, tears! Challenges have never stopped us before, though – and between Emma Stone’s inner rim look and the Dior Haute Couture runway, this is a technique we need to nail. Makeup artist Robby Nelson suggests using a kohl based pencil since “natural kohl is soothing to the eye. Also, always freshly sharpen your pencil to wipe away any shavings from the tip. And NEVER, never share your eyeliner pencil. You have been warned…”
TRY: Chanel Le Crayon Khốl Intense Eye Pencil ($28)
Colorful eyeliner is unexpected (we see you, Delpozo), and can be as bold or as subtle as you wish. Robby recommends not matching your eyeliner to your eye color, but rather looking for a complementary or contrasting shade. “Blue eyes? Try violet or copper to make your eyes shine. Brown eyes? Navy or jade will give a real POP. Green eyes? Plum or warm brown are perfect.”
TRY: MAC Technakohl Liner ( $16), which comes in 37 unique shades.
WINGED CAT EYE
According to Nina Leykind, Founder and Creative Director of Eyeko, major cat eyes are being spotted “everyday, everywhere!” Two notable cat eyes of late include Oscar de la Renta’s fall show and Marion Cotillard’s look at the Oscars. A feline eye is undeniably glam, but sometimes, it’s a bit much for your average day. Nina explains how to pair down the MEOW: “Keep the focus on eyes only to make the look less theatrical. Try dark brown or navy for a subtle slant, or simply thin out the line and don’t extend past the length of your outer lashes to make this look work for the office.”
TRY: Eyeko Visual Eyes Liquid Eyeliner in Marine ($19)
Suno made a major statement with squared off, chunky liner. While it reminds us of a geometry class, it’s not very wearable… or technically approachable (like geometry!). To try the Suno technique, Nina recommends “shifting the scale of the line by extending liner a third of the way in along the upper lid to make the look more sophisticated but still edgy. Shorten and reduce the wing for a liner look that’s still on trend but easier to emulate for a flattering feline flick.”
TRY: Essence Gel Eyeliner ($4)
Give these eyeliner trends a whirl today, but, like all makeup, remember to remove before bed. Nina prefers a bi-phase or oil and water based cleanser and uses Eyeko Mascara Off Wipes ($9) in a pinch. “Make sure to press the solution down onto eyes to allow the color to break down before you wipe it off – and never rub,” explains Nina. “This can not only cause redness and irritation ,but premature wrinkling, too.” For sensitive eyes, try Yes To Cucumbers ($5) hypoallergenic wipes.
Casey Sharbaugh currently resides in New York City and works in the fashion industry. In her spare time, you can find Casey spinning, trying new beauty products, or browsing the city for the best ice cream cone. Find her on Twitter at @caseyhshar
Award season has a tendency to bring out the envy — especially when gawking over the unnatural perfectness of our favorite celebrities and their gorgeous faces. But those impossibly long batty lashes and eye makeup that never seems to smear or smudge comes with an army of tools, products, and makeup artist tricks. It’s all just an illusion, and, lucky for us, one that can easily be replicated. Read below for expert tips on application and how to get a cat eye to stay put through blood, sweat, and possibly tears.
1. What are the tricks used to apply false lashes?
“l love Ardell false lashes ($4); so many options and styles to choose from. They are comfortable to wear and easy to apply,” says celebrity makeup artist Kirin Bhatty, who has worked with Jessica Paré, Sasha Pieterse, and Alessandra Ambrosio. “As far as tricks, I pour a little line of glue out about 5 minutes or so before I’m ready to put the lashes on. This way the glue is tacky and almost dry, making the application process easier as once the band hits your lashline, there’s not a lot of dry time left. Also, I like to trim the lashes and sometimes I’ll take two different styles and layer half of one track onto the inner part of the lash bed and then take a different style and lay those down on the outer corners. I love finishing the application by coating the falsies with mascara using a fan brush, and if there’s any glue that is showing, I will take a tiny liner brush, coat it with mascara, and cover up wherever those excess glue spots are.”
2. What are the tricks used to get mascara and eyeliner to stay on?
“I use two different formulas to get the most out of my mascara. For a first coat, I like using an inky, black, volumizing formula like Dior Iconic Overcurl Mascara ($29). Then I’ll follow with a second coat of waterproof mascara to seal the look and to ensure lasting power. I like Chanel’s Inimitable Waterproof ($30) formula,” says Bhatty. “As far as liner, I prefer a gel formula for wings and graphic looks; Laura Mercier Creme Eyeliner in Noir ($24) is lovely for that. As far as a pencil, I love a creamy formula. Smashbox’s Always Sharp in Raven ($20) is a true favorite of mine; no sharpener needed and the formula is rich in color and long wearing.”
“One thing we can do to keep the mascara and eyeliner in their place is to use eyeshadow base. My personal favorites are Nars Smudge Proof Eyeshadow Base ($25) and Urban Decay’s Eyeshadow Primer Potion, Anti-Aging ($13),” says Hinako, makeup artist to Leighton Meester, Amy Ryan, and Katie Findlay. “Another tip is to use waterproof eyeliners and mascaras. I love Bobbi Brown Long-Wear Gel Eyeliner ($25) and Inglot Matte Eyeliner Gel ($18). I also use Le Volume de Chanel Waterproof Mascara ($32) and Maybeline New York Lash Discovery Waterproof Mascara ($6).”
3. What are the tricks used to keep shadow on all night?
“Primer!,” explains Bhatty. “I love the lid primer from NARS ($25); it’s such a great, sheer product that will help you stay crease-free all night long.”
“Apply cream shadow first, then powder shadow next,” says Hinako. “This way you get stronger color and shadow that lasts longer.”
4. What are the tricks used so that shadow, eyeliner, and mascara don’t cake or splatter onto undereyes midway through the night?
“Creating your look with a hybrid of water resistant and regular formula products helps. I only use a waterproof mascara on lower lashes, and same goes for liner if I’m applying it into the water line or onto the lower lash line,” explains Bhatty.
“Eyeshadow base is our best friend, even for under the eyes,” says Hinako. “And not putting too much cream or oil around the eyes when you prep your skin.”
Gold, and all its sister shades, is practically a summer prerequisite. This season, stay on trend with your gilded accessories, makeup, and even hair. But nothing says summer quite like the gilded eyelid. Unlike fall or winter’s heavy metallic eye, a summer gilded lid is more of a wash of color. While a darker bronzed hue is your winter go-to, summer beckons sun-flecked shades of shimmery golds, rose golds, and champagnes. When wearing this trend, keep your skin sun-kissed and glowing with these necessities and add a flush of blush to cheeks. Lips can be glossy, lightly stained or completely bare.
Note: When going for the gilded look, liquids, creams and wet shadows work best to offer an easy wash of shimmery color.
Nars Dual-Intensity Eyeshadow in Himalia ($29) – One of my favorite summer launches, these shadows are velvety soft and formulated with high intensity pigments. For the gilded look, use Himalia, a shimmery champagne, and add a bit of water to create a paste.
Make Up For Ever Star Powder in Bronze Khaki ($20) – For a pure metallic gold shimmery eye, this is the shadow to own. Its loose pigment can be applied wet or dry to create a stunningly sexy gilded lid.
Josie Maran Coconut Watercolor Eyeshadow in Rio De Rose Gold ($18) – A shimmering, pinky gold liquid shadow that brings the gilded lid to life.
Clinique Chubby Stick Shadow Tint for Eyes in Ample Amber ($17) – A sheer, golden shadow stick that imparts a creamy, wash of shimmery color onto the eyes. For a one minute gilded lid, the Chubby Stick can do no wrong. Just glide and go.
Benefit Creaseless Cream Shadow in My Two Cents ($20) – A polished coppery gold cream shadow that doesn’t crease of smudge while offering serious metallic pigment. RSVP, a sparkling champagne shade, is just as glamorous (but has pink undertones).
Chanel Illusion D’Ombre in Mirage ($36) – If you’re into mega shimmer, then this is the shadow for you. A coppery gold in a gel-like formula that can be applied sparingly for a hint of hue or layered for more intensity.
*image – from Dior S/S 2014 runway
Bold, provocative color is a must-have for spring. From lips to cheeks to eyes, vibrant hues are taking center stage (although, steer clear of wearing a bright eye, lip and cheek all together). Put away your neutral palettes and choose your favorite color from the rainbow. Whether you decide to focus on a bold lip, a prominent cheek or a colorful eyelid is up to you. If color isn’t your thing, stay on-trend by using a stain, a gloss, or, for eyes, a light wash of your specified shade.
While we’ll get into vibrant pigments of lips and cheeks, today is all about eyes. Should you choose to make your eyes the focal point, make sure to keep the rest of the face fairly bare. A bit of blush is always necessary, but lips can be left light and glossy and skin should be flawless. I prefer my strong, colorful eye with a full brow and dark, inky mascara. Spring colors of choice are light, bright and fun!
Here are a few great eye products to get your spring look started:
NARS Bouthan Duo Eyeshadow ($34) – An unexpected pop of pink that offers up the perfect spring eye. This duo contains a matte pale rose and a shimmery violet. Wear the pale rose alone for a wash of pink or pair them together for a more drastic, yet still understated, colorful lid.
Laura Mercier Caviar Stick Eye Colour ($24) – I love the entire range of caviar sticks, from forrest green to plum. They have a creamy consistency so application is quite easy. Create a colorful lid by applying the stick in your crease and gently rubbing in. You can also use it as a thick eyeliner for top or bottom lash line.
MAKE UP FOR EVER Star Powder in Fuchsia, Red and Purple ($20) – While the entire color spectrum of star powders will have you reminiscing of childhood crayons, I’m into pink, purple and red for spring. Why? Because they add some serious color to the face and in the most unexpected of places for such vibrant hues: the eyes. This stuff is seriously pigmented and not for the faint of hue.
Urban Decay Glide-On Eye Pencil in Deep End or Chaos – Shades of blue focused on the waterline is a huge spring trend. Whether you choose a teal blue hue, as seen at Marc Jacobs, or something a bit more subtle like royal blue (more subtle than electric, that’s for sure!), blue looks good on everyone, regardless of skin or eye color. Blue actually brings out the whites in your eyes, making them look wider and brighter.
Dolce & Gabbana Glam Liner Intense Liquid Eyeliner ($34) – The pen-like tip helps to achieve a precise line, great if you’re going for a cat eye. Add liner to your top lashe line and pair with a colorful lid for a twist of glam.
After a late night, I tend to wake up with eyes that appear tired and abnormally small. Here are a few tricks to create the illusion of bigger, brighter and wider eyes. This is also a great and quick, barely-there application process for ladies whose eyes may be a bit too close together for their liking. It’s all about creating illusions – being a makeup magician…
Products I Used:
Concealer – Clinique Line Smoothing Concealer No.04 Medium
Neutral Shadow – Clinique Lid Smoothie 01 Bit ‘O Honey
Neutral Brown Shadow – MAC Matte Eyeshadow in Handwritten
Mascara – Lancome High Definicils in Black
Shimmer Highlighter – Topshop Glow Highlighter in Polished
Step 1 – Using a concealer sponge, apply concealer over the entire lid of the eye and under the eye. Blend into the skin.
Step 2 – Use a neutral, bone shadow and apply from lash line to brow bone. Extend out about one centimeter from the outer most corner of your eye.
Step 3 – Using a neutral toned brown shadow (deep taupe or light brown), apply a thin line (almost like filling in between the lashes) starting at outer corners of the upper lash line and draw inward. Stop at the middle of your eye. Make sure to blend down into your lashes with a q-tip or your finer. It should be so faint, it looks like it barely exists.
Step 4 – Apply a dark brown or black mascara to upper lashes, starting from outer corner until middle of lash line. Make sure that the mascara is thicker on the outer lashes.
Step 5 – Take a shimmering cream highlighter and apply a dot on outer and inner corners of the eye. Dab up and out until absorbed. For extra width, dab the cream shimmer on the inner bridge of your nose.
*The key is the cream shimmer – it attracts light to both the outer and inner corners making them seem wider apart (and the entire eye area brighter!).
*all images by Beauty Banter