Strobing: What It Is & How To Do It

Strobing: What It Is & How To Do It

You may have heard the term “strobing” being thrown around in beauty articles these past couple of weeks. Strobing is certainly grabbing a lot of attention as of late. And for good reason: Strobing is all about getting attention. It’s sort of a fancy term for a strategic highlighting technique that literally highlights certain areas of your face (usually the high points), as a way to draw focus to those features.

Still don’t quite get it? We called on celebrity makeup artist Hinako, who has worked with Miranda Kerr and Leighton Meester, to explain further. “To me, strobing is all about ‘painting’ luminescent highlights on certain areas of your face, rather than contouring your face with light-to-dark shading. It’s like ‘painting the light’ on your face for a healthy, fresh, and radiant look.” Don’t worry, you’re not required to have taken art class to ace this technique. Hinako explains how to easily achieve the strobing effect:

How-To: “I prefer using a combination of both strobing cream and powder. First, apply strobing cream in the places where light naturally hits your face, such as your cheekbones, down the bridge of the nose, the top side of the chin, the brow bones and the corners of your eyes, creating a seamless blend to the adjacent areas. As I mentioned before, it’s like painting on or augmenting where light naturally hits your face – the highlight areas. Next, add luminescent powder on the same areas, creating shimmery highlights. It’s up to you to play with – and choose – the amount of shimmer that works with your face and what you’re wearing. Remember to choose strobing creams and powders that match your skin tone, and that they don’t contain any glitter.”

Hinako’s Product Picks:
Tom Ford’s Shade and Illuminate ($80)
Koh Gen Do Aqua Foundation Illuminator Sheer Beige ($39)
Nars Dual Intensity Blush in Jubilation ($45)

Editor’s Picks:
Charlotte Tilbury Wonderglow Instant Soft-Focus Beauty Flash ($55)
Jouer Highlighter in Champagne ($22)
Hourglass Ambient Lighting Powder in Luminous Light ($45)

Final thoughts: “Strobing is a relatively quick way to give yourself a fresh look, so have fun with it.”


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Beauty Banter was launched in July of 2006 as a comprehensive beauty blog covering trends, tips and tricks, insider secrets, and weekly must-haves. Beauty Banter has a reputation of being on the cutting edge of emerging trends and product launches so our readers are always the first to know what’s hot and what’s just not.